Is it my imagination, or is marketing research and interest in customer views on anything Of importance on the wane? The thought was triggered by Steve Jobs' initial response to reports that customers Were having trouble with the antennae on Apple's iPhone 4, its latest "superproduct." It was reported that he commented that iPhone 4 users would have to learn not to Hold the phone by its lower left-hand corner, precisely the way many Of us seem to grasp it naturally. Remember, this is a company that has been described by a number of its chroniclers, Rightly or wrongly, as being somewhat averse to the use of marketing research as Opposed to following the dreams and preferences of its product developers. ****************************** CHECK OUT POPULAR DOWNLOADS ! ... | |
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